Blog
A vitality program for all our employees
On 23 September, Melissa Moest from Workout Company launched a vitality program for all employees of Bos Nieuwerkerk and Heat Matrix. This program offers each individual the opportunity to work on personal goals related to exercise, nutrition and lifestyle—guided by a professional.
A vitality program by Melissa from Workout Company
Melissa: “The launch took place at 7:30 in the morning with an interactive presentation for all employees. Together, we mapped out the average fitness level, diet and activity habits of a typical Bos Nieuwerkerk employee. From there, I’ll meet with each person individually for a one-on-one session. During that hour, we’ll talk, run a physical test and set a few personal goals.”
Personal goals
“These goals might include better balance, improved endurance, stronger arms, or trimming the belly—whatever is relevant. The goals don’t have to be overly ambitious. I’d rather they be challenging, yet achievable. After all individual sessions, each employee receives a report with the actual (average) health profile of the team—next to the version we estimated together during the kickoff. Personal profiles and goals remain private. I also provide everyone with a benchmark profile based on public health data from the GGD, tailored to their age, height and weight.”
Everyone at their own level
“So how do you reach your goals? By doing exercises, taking on a challenge, and following the monthly tips shared in a themed newsletter. These tips cover not just physical activity, but also topics like food, drinks, relaxation and sleep. Employees work on their goals independently, at their own pace. I stay in contact with everyone and visit the company once a month to answer questions. You carry out the vitality program yourself—with me as your motivator and coach, helping track progress along the way.”
Bos Nieuwerkerk as Melissa’s first corporate client
Melissa started Workout Company in 2013, offering group and one-on-one workouts—always outdoors, preferably near the Zevenhuizerplas. Martine Goedegebuure: “Melissa has been my personal trainer for eleven years, and when she told me she wanted to develop a program for businesses, I immediately said: ‘Then we’ll be your first client. I’m happy to think along with you as a fellow entrepreneur to help make it a success.’ Because feeling good in your body is incredibly important. I want that for all my colleagues. And I know Melissa is exactly the right person to help us get there.”
